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Oct 02
2009
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Coaching for today world and tomorrow must be awesome.
The world will start to become home to fresh new concepts and words that will change the way we live.
Coaches need to be aware of them and make them there code.
Awesomeness is one of these neologisms and there are others emerging like “thick value“ “ethical production“ and “winning ugly“.
Thick value refers to more than just value but long lasting real tangible experiential benefits.
Ethical production refers to the mind set of caring for the planet integrated into what we do.
Winning Ugly is all about focusing on winning, not how it looks to others just winning.
Manifestos and lifestance [or life stance] are concepts you will see more of and are useful for coaches to develop for themselves.










